BT - a letter to Aviva Premiership Rugby supporters

18 September 2012

Dear Aviva Premiership Rugby supporters,

Premiership Rugby would like to reassure you that it will be very easy for you to access live coverage of the Aviva Premiership, and JP Morgan Asset Management Premiership Rugby Sevens from next season.

The exciting new deal with BT will make it more convenient than it has ever been to watch teams in action because all live coverage will be available through one broadcast partner - so fans will no longer need to subscribe to two different sports channels to catch all of the Premiership action.

BT want to make it clear that the BT Sports Channel will be available to as many homes as possible in the UK when it launches next year so availability will not be dependent on being a BT customer - fans will be able to subscribe to the new BT channel through a number of platforms, such as satellite, YouView/Freeview and potentially cable as well as BT Vision.

BT is also planning to strike deals with pubs and clubs so fans can expect further announcements in the coming months.

For more information please visit or tweet them @premrugby.

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