Bath Rugby extends partnership with Novia Financial

19 July 2018

Bath Rugby has today announced the extension of its partnership with Novia Financial ahead of the 2018/19 season.

Now in its eighth year of sponsorship, Novia will become the Club’s inaugural official training wear partner. Novia will also retain naming rights for the South Stand, and branding around the ground, as well as additional presence on matchday and across the Bath Rugby channels.

Novia have been keen supporters of both the Club and Bath Rugby Foundation since 2011. Its support of Bath Rugby Foundation led to Novia being awarded a special achievement at the charity’s awards evening in November 2017.  

Ben Wells, Chief Commercial Officer at Bath Rugby, said: “We are delighted to continue our long-standing partnership with Novia. During their seven years with the Club, they have played a key role both with us and with Bath Rugby Foundation. Novia is a forward-thinking, innovative business located in the heart of our city, and we look forward to continuing our journey with them.”

Bill Vasilieff, CEO at Novia added: “Bath Rugby are major contributors to the local economy and so much part of the fabric of Bath. With the exciting redevelopment of the Rec potentially imminent, this is very important time for the history of Bath Rugby and we are absolutely thrilled to be supporting them through our long-standing partnership. ”

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